2026
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About The Entry
Rabbit lanterns are a traditional symbol of the Lantern Festival, often hung as families gather to share food, light, and time together. To celebrate the Year of the Rabbit, we created a small animation that celebrates this tradition and to capture the warmth of lantern light and the joy of sharing mochi dumplings.
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Infinity Marketing Team
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Experiential & Immersive - Immersive Brand Experience
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United States
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Gravity Global
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Video - Animation
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United Kingdom
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Telfaz Creative Production Company
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Advertising - Advertising Campaign
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Saudi Arabia
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Wolverine Worldwide
Category
Experiential & Immersive - Launch Event
Country / Region
United States