《2025 Taiwan Coffee Festival_「Colorful Life」》

In 2025, the festival demonstrates unprecedented cross-industry collaboration and expansion. Participation increased from last year’s 10 cities and 100 brands to 13 cities and 141 brands, marking the highest level in the festival’s 23-year history. The event moves beyond isolated participation toward a collaborative model linking cities and brands.
Cross-sector partnerships became a key highlight. Specialty coffee was paired with fine wines to attract higher-end audiences. A co-branded payment card introduced digital payment and green consumption, appealing to younger participants. An electric vehicle brand also joined the grassland exhibition area under the theme “Sustainability Meets the Future,” drawing families to the event.
The overall atmosphere was also renewed. Daily themed events—such as Literary Coffee Day, Family Coffee Day, and Pet-Friendly Coffee Day—encouraged participants to express themselves through clothing and interaction. Vendors also adapted their booth designs to match the themes. Continuous music, visual installations, and sensory experiences led many visitors to describe the festival as “the largest café in Taiwan.”