2026
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About The Entry
For the Xiaoxitian Scenic Area, whose popularity has been boosted by Black Myth: Wukong, this tourism space renovation originates from the core issues identified through on-site inspections: Visitors’ understanding of the scenic area mostly remains superficial with faint impressions, and they generally engage in a hurried "sightseeing-only" experience, failing to deeply touch the underlying cultural essence.
Based on this, the renovation takes "in-depth interaction between humans and space" as its core logic, focusing on creating three major functional scenarios—an immersive interactive space, a Buddha statue clay sculpture DIY workshop, and a Jin Opera cultural exhibition hall. The original design intention is to break the traditional sightseeing model, guide visitors to shift from "passive viewing" to "active participation," and deepen their understanding of Xiaoxitian’s historical heritage and ancient Chinese clay sculpture craftsmanship through personal experience, thereby forming profound and lasting cultural memories.
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Liying Wang
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Corporate Identity - Logos
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United States
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ZOOMOUT FILMS
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Video - Cultural
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Taiwan
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onto[story] GmbH - office for transformation & storytelling
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Event - B2B
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Germany
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Jingwen Gu
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Student Submission - Student Lighting Design
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United States