MUSE Platinum

2016

Move Over Boys! The Wahine Classic Returns to North Carolina

Entrant

NC Press Release

Category

Writing - News Release

Client's Name

NC Press Release

Country / Region

United States

This ongoing campaign (annual event) is designed to increase awareness and participation in girls and women's watersports (surfing) in mid-Atlantic, USA (North Carolina, Virginia, South Carolina). Most major surf events are dominated by boys and men, so we make a special effort each year to promote the Wahine Classic, an event exclusively for girls and women. Each year, participation and awareness increases!
(see URL)

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