UBC Collegia - Home Away From Home

The University of British Columbia is the first University in Canada to offer a Collegium space for first-year commuter students. Students who commute to campus frequently lose out on some of the campus experiences that those who live on campus can enjoy. UBC Collegia aims to be a home away from home for first-year commuter students helping to elevate the university experience for them. They are spaces where you can take a break between classes to socialize, use a kitchen, or relax in a friendly and welcoming environment. You can hang out with other commuter students, take a nap, or find a study spot ? you?ll always have a place call your home away from home at UBC.
This social-video was created as a visionary-engagement piece for incoming/prospective students; a short insight into how students actually use the space thereby allowing incoming students to imagine themselves using it and thus encouraging them to register. Created by UBC Studios at the University it was created entirely in-house by our production team. Driven by an uplifting track with hint of soul the song carries the video?s pace with match-on-actions for many of the transitions as a way to connect and parallel our three main characters. Small things like a ?Positive Space? stickers can be seen in scenes to reflect the importance of inclusion for all students including those in the LGBTQ community. UBC?s varsity Thunderbirds logos can be seen throughout in addition to the UBC Crest on various mugs, notebooks, and apparel, and UBC?s Brand colours (blue / grey) and Collegia?s colour (green) are weaved throughout the video subtly in both character apparel and other items in the background.