MEK Review | Brand Identity

MEK Review is a popular learning center in North Jersey, committed to serving students and families across the Tri-State area. With its team of dedicated counselors and teachers, MEK Review has helped students gain admission to top schools, prepare for admission tests, and achieve better outcomes in the classroom. Kairos partnered with MEK Review to refresh their brand and created consistent elements across its numerous courses and programs. The journey began with our core strategy session, where we identified the brand identity, positioning, and user profiles. From there, Kairos designed key brand identity elements that would impact the user experience across a multitude of different channels