MUSE Gold

2020

Project Yellow

Entrant

Yu Chen Design

Category

Student Submission - Student Branding Campaign

Client's Name

DAWN

Country / Region

China

About The Entry

Project Yellow is a comprehensive art Project that constructs the visual concept of Everything Is Yellow. According to the key vision, large outdoor displays will be made in various cities, and a series of cultural and creative derivatives will be produced at the same time. The first phase of Project Yellow will be used for the visual promotion of Jiangsu TV's variety show "OPEN," and further public publicity will be carried out in cooperation with Chinese star Huang Minghao. After that, it will carry out a larger scale visual tour exhibition and brand cooperation, hoping to build a new set of visual IP in China.

Credits

Designer
Yu Chen
More Gold Winners
Event
2020
2020 MUSE Creative Awards Winner - Artist Project 2020
Informa Canada / Artist Project: Contemporary Art Fair

Entrant

aftermodern.lab inc.

Category

Event - Trade Show (NEW)

Country / Region

Canada

Content Marketing
2020
2020 MUSE Creative Awards Winner - Caroline Gibson's freelance copywriting blog

Entrant

Caroline Gibson

Category

Content Marketing - Blog

Country / Region

United Kingdom

Outdoor Advertising
2020
2020 MUSE Creative Awards Winner - The Lyndon - Lease Space

Entrant

Threshold

Category

Outdoor Advertising - Outdoor Advertising / Other

Country / Region

United States

Video
2020
2020 MUSE Creative Awards Winner - Hayfin - motion brand identity

Entrant

Content Creatures

Category

Video - Branding

Country / Region

United Kingdom