2020
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Prescription painkillers like opioids are a growing problem—both nationwide and here in Illinois. A Dose of Truth campaign communicates the risks associated with opioid use and their severity so that the audience is aware of the following: Anyone is at risk for developing dependency or addiction to opioids because of the strength of the substance; that being informed about the risks of prescription opioids is the first step to protecting yourself, if and when a prescription opioid is received.
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Key Medium
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Corporate Social Responsibility - Pro Bono (Free)
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United States
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Cactus Pro Films
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Video - Music Video
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United States
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Miami Ad School Europe
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Student Submission - Student AD
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Canada
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FIRME Agency
Category
Video - Branding
Country / Region
Australia