MUSE Silver

2020

Celestial Events Client Plan Mailer

Entrant

Cornerstone Home Lending

Category

Advertising - Direct Mail

Client's Name

Cornerstone Home Lending

Country / Region

United States

About The Entry

This piece is part of a 12 month direct mailer campaign that is sent to past client databases of loan officers. Each month has a different theme or message. This piece featured a series of upcoming celestial events throughout the year. This product is used to reach out to previous and potential clients as a soft reminder, keeping the loan officer fresh in their mind without a pushy sales pitch that just ends up in the trash. This brings value to the client with events that they can enjoy and allows the loan officer and their information to be accessible to that client if they are ever in need of a purchase or refinance.

Credits

Senior Graphic Designer
Kyra Lancon
Copy Writer
Vicki Holz
Vice President of Marketing
Abby Fernandez
Print and Mailing Specialist
Tony Riveria
More Silver Winners
Website
2020
2020 MUSE Creative Awards Winner - Invisalign Studio
Orthodontics Associates

Entrant

Bad Penny Factory

Category

Website - Small Business

Country / Region

United States

Video
2020
2020 MUSE Creative Awards Winner - Star Control: Origins - E3 Trailer

Entrant

Player One Trailers

Category

Video - Art & Design

Country / Region

United States

Social Media
2020
2020 MUSE Creative Awards Winner - CRN Yachts on Instagram

Entrant

Arachno

Category

Social Media - Instagram Page

Country / Region

Italy

Publication
2020
2020 MUSE Creative Awards Winner - Charmed Magazine
Radcliffe Jewelers

Entrant

Creative Services Group

Category

Publication - Magazine

Country / Region

United States