2020
Entrant Company
Category
Client's Name
Country / Region
People of The Pandemic is a global collaborative photography project, highlighting the humanity that exists behind the headlines of COVID-19. Through portraits and stories, we amplify the voices of everyday heroes in our society who we often take for granted: healthcare workers, supermarket workers, delivery drivers, cleaners, first responders… the people risking their own health to continue servicing our needs.
The project started at our local supermarket in the wake of the pandemic, where Jarvis - an employee of the store was still clocking into his shift. After hearing his words, we began to wonder - how are people like him coping during this time?
Through Instagram, we connected with other photographers and creatives from lots of different countries, and soon enough a worldwide team was forming. New portraits and stories were being entered from every continent, bringing new perspectives and introducing more people to participate in the movement.
Our multinational team now includes 24 creatives across 15 cities, with charters from Estonia to Taiwan, and Melbourne to Yangon. But it doesn’t stop there. Our ambitions for the future involve exhibitions, talks, and publishing a People of the Pandemic book, as well as telling the stories of people affected by the crisis when the pandemic is over. Those who lost loved ones, those who lost their jobs, or the scientists who helped to find a cure.
People of the Pandemic exists to set the tone of a new chapter, a culture where everyday people become our new role models.
Credits
Entrant Company
Vimax Media
Category
Publication - Magazine
Country / Region
United States
Entrant Company
Cairo Ad School And Miami Ad School San Francisco
Category
Student Submission - Other
Country / Region
United States
Entrant Company
Triangler
Category
Corporate Identity - Brand Identity
Country / Region
Taiwan
Entrant Company
Little Vitamin
Category
Website - Marketplace
Country / Region
United Kingdom