2017

Autocamp

Entrant

UpShift Creative Group

Category

Website - Consumer

Client's Name

Prospect Hotels, LLC

Country / Region

United States

Gallery

MUSE Creative Awards Winner – Autocamp by UpShift Creative Group (Image 1)

MUSE Creative Awards Winner – Autocamp by UpShift Creative Group (Image 2)

MUSE Creative Awards Winner – Autocamp by UpShift Creative Group (Image 3)

MUSE Creative Awards Winner – Autocamp by UpShift Creative Group (Image 4)

About The Entry

Through a partnership with Airstream, Autocamp provides a new take on luxury camping. Guests ("glampers") enjoy luxurious Airstream RVs decked out in Mid-Century Modern furnishings set in ideal active-adventure locations, including Santa Barbara, Russian River and Palm Springs. The website we created, along with the photo art direction, present a modern, relaxed and sophisticated brand image that appeals to Millennials and outdoor urban-adventurists.