MUSE Rose Gold

2017

Fair Wagers

Entrant Company

Pixadactyl

Category

Corporate Social Responsibility - Pro Bono (Free)

Client's Name

FemCity Orlando

Country / Region

United States

Fair Wagers was a FemCity Orlando event program aimed at decreasing the gender pay gap. Over the course of six events, FemCity Orlando educated attendees and raised awareness surrounding the gender pay gap. Each event drew more attendance than the previous event and all events were extremely popular with the membership.

Pixadactyl designed these illustrations as promotional items for the Fair Wagers events. They were used as stickers and name tags during the events. The main concept was women becoming empowered to earn more money. Beyond this concept, these illustrations also address the racial intersectionality that is often missing from female focused events. They encourage equal representation and pay across all races. Erica Jacobs, CCO of Pixadactyl, worked on the planning board for the Fair Wagers event series.

More Rose Gold Winners
Strategic Programs
2017
MUSE Advertising Awards - Nathan's Famous Ticket to Fun

Entrant Company

HelloWorld, Inc.

Category

Strategic Programs - Interactive Brand Experience

Country / Region

United States

Marketing & Design
2017
MUSE Advertising Awards - Ampion Identity

Entrant Company

Ora Brand Strategy + Design

Category

Marketing Branding & Design - Corporate Identity

Country / Region

United States

Marketing & Design
2017
MUSE Advertising Awards - 36creative
36creative

Entrant Company

36creative

Category

Marketing Branding & Design - Logo

Country / Region

United States

Video
2017
MUSE Advertising Awards - Integrated Social TV Spot with Opel Adam

Entrant Company

SevenOne AdFactory

Category

Video - Automotive

Country / Region

Germany

This site uses cookies to offer you a better browsing experience. Find out more on how we use cookies and how you can change your settings.
Cookie Policy