MUSE Rose Gold

2017

Fair Wagers

Entrant Company

Pixadactyl

Category

Corporate Social Responsibility - Pro Bono (Free)

Client's Name

FemCity Orlando

Country / Region

United States

Fair Wagers was a FemCity Orlando event program aimed at decreasing the gender pay gap. Over the course of six events, FemCity Orlando educated attendees and raised awareness surrounding the gender pay gap. Each event drew more attendance than the previous event and all events were extremely popular with the membership.

Pixadactyl designed these illustrations as promotional items for the Fair Wagers events. They were used as stickers and name tags during the events. The main concept was women becoming empowered to earn more money. Beyond this concept, these illustrations also address the racial intersectionality that is often missing from female focused events. They encourage equal representation and pay across all races. Erica Jacobs, CCO of Pixadactyl, worked on the planning board for the Fair Wagers event series.

More Rose Gold Winners
CSR
2017
MUSE Advertising Awards - Newark Celebration 350
Newark Celebration 350

Entrant Company

DreamPlay Media

Category

Corporate Social Responsibility - Pro Bono (Free)

Country / Region

United States

Website
2017
MUSE Advertising Awards - Plan B Advertising Website
Plan B Advertising

Entrant Company

Plan B Advertising

Category

Website - Consumer

Country / Region

United States

Social Media
2017
MUSE Advertising Awards - Barbour Design Blog
Barbour Design Inc.

Entrant Company

Barbour Design Inc.

Category

Social Media - Blog

Country / Region

United States

Advertising
2017
MUSE Advertising Awards - Sounds of Craft
Fetzer Vineyards

Entrant Company

Harlo

Category

Advertising - Advertising Campaign

Country / Region

United States