Muse Creative Awards | International Advertising Awards

United States

2018

Ad Victorem Logo Design

Entrant Company

Ad Victorem

Category

CORPORATE IDENTITY (NEW)

Client Name

Ad Victorem

Sub-Category

Logo

The Ad Victorem agency was inspired by the origin of its founders last name Wiktor, which is derived from the Latin name Victor. Ad Victorem is based on the phrase Latin "Ad Victorem Spolias" To The Victor Go The Spoils. The logo was formed out of the "Renaissance theme" using symbolism and imagery of Roman legions carrying banners into battle provided inspiration for the logo. The logo had to be easily recognizable, simple, memorable and meaningful - not an easy task. The "victory flag" emerged as symbol for the agency, just as it was used during times of battle. Soldiers gave priority to the flags of their regiments and many would sacrifice their lives defending it to protect it from enemy capture. Just as many countries honor their flag during their national anthems, there's great loyal towards the symbol of flag. The end result, fit the narrative crafted from the name of the agency and the foundation of principles from which we created Ad Victorem.

Muse Digital Awards Ad Victorem Logo Design Muse Digital Awards Ad Victorem Logo Design Muse Digital Awards Ad Victorem Logo Design

Credits

Creative Director
Anthony Wiktor
Marketing Director
Freddy J. Nager
More Gold Winners
2018United States
Invite To work

Food At Its Best

Entrant Company

Vimax Media

Category

Food & Beverage




2018United States
Invite To work

BATB Avenues

Entrant Company

LHWH Advertising & PR

Category

Travel / Tourism




2018Canada
Invite To work

SUBURBAN

Entrant Company

PINCH

Category

Fashion (NEW)




2018United States
Invite To work

Vabotu

Entrant Company

Creative27

Category

Information Technology (IT)




Muse Creative Awards\