2018
Entrant Company
Category
Client's Name
Country / Region
In late 2016 Desigual saw a familiar story in the results of their brand health research: they had huge awareness across Europe, but their reputation amongst key target audiences was consistently very poor. With dangerous waters ahead they urgently needed to inspire a perception shift and knew these influential targets were going to need a lot of convincing to re-evaluate their brand.
Credits
Entrant Company
helium creative
Category
Strategic Programs - Brand Strategy Campaign
Country / Region
United States
Entrant Company
Omdesign
Category
Video - Corporate
Country / Region
Portugal
Entrant Company
FG Branddesign
Category
Integrated Marketing - Company Branding
Country / Region
Germany
Entrant Company
Tronvig Group, Inc.
Category
Outdoor Advertising - Outdoor Campaign
Country / Region
United States