2018
The Banner Ad That Can See What You See
Entrant Company
MRM//McCann Stockholm
Category
Advertising - Online AD (Single)
Client's Name
Vattenfall
Country / Region
Sweden
The Banner Ad That Can See What You See can adapt its message to millions and millions of different images in real-time. It can even adapt to the thousands of new images that are posted on Sweden’s biggest and most popular real-estate site Hemnet, each and every day. By combining image recognition with user data this project stretches the possibilities of contextual relevance of today and shows the next next era of banner advertising.
Entrant Company
Leroy & Rose
Category
Outdoor Advertising - Billboard
Country / Region
United States
Entrant Company
Wiser
Category
Corporate Identity - Interior Design (NEW)
Country / Region
United Kingdom
Entrant Company
Promoqube
Category
Strategic Programs - Video Campaign
Country / Region
Turkey
Entrant Company
Art-Work Agency
Category
Marketing Branding & Promotional - Calendar
Country / Region
Australia