2019
Entrant Company
Category
Client's Name
Country / Region
About the Client and Project
Effectual is a team of IT and cloud experts who solve business challenges through enabling digital transformation, innovation and agility. They hired Studio Simpatico to use their newly developing visual language to design and develop a responsive, professional marketing website built on WordPress.
More About the Design
Using the triangle, which serves as the top and bottom arms of their logomark, we created a series of patterns consisting of floating yet similar shapes. Structured yet adaptive, just like Effectual?s approach to problem solving. This approach allows Effectual to have an impact on a vast range of verticals. To visualize this idea, we began to incorporate Effectual?s triangles in a series of cityscape and business architecture photos, layering them in front and weaving them behind the subjects of the image. The result was a visual construct where any instance of triangles in a photo came to represent Effectual?s influence.
Credits
Entrant Company
CXO Strategies FZ LLC
Category
Integrated Marketing - Product Branding
Country / Region
Uganda
Entrant Company
Once Upon A Dream Productions
Category
Audio - Audio Other ___
Country / Region
United States
Entrant Company
DESIGN Limited
Category
Outdoor Advertising - Outdoor Campaign
Country / Region
Hong Kong SAR
Entrant Company
The Association of Professional Engineers and Geoscientists of Alberta (APEGA)
Category
Video - Branding
Country / Region
Canada