We were required to show how SAP has increased it's presence in Asia Pacific. At the same time they wanted to showcase their 30 years history and achievements in Asia. <br>As the dates of their incorporation in Asia tied with one of our greatest movie icons, Back to the Future, we decided to re-create the town scene where the Delorean sling shots and time travels across the various achievements, across the various cities.<br>This time we did a floor projection as well as a wall projection, to create a sort of 3D depth for the viewers.<br>Elements related will rise from the floor screens to go across the main wall.
Miami Ad School San Francisco
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