MUSE Gold

2019

iHelp

Entrant Company

Miami Ad School San Francisco

Category

Student Submission - Student Web / App

Client's Name

Apple

Country / Region

United States

Brief: <br>Connect an audience of your choosing to a product or service from a global brand.<br><br>Solution:<br>In today&amp;amp;amp;#039;s world, stress, work and responsibilities are on the dramatic rise. People continue to push themselves to attain their goals and handle their responsibilities. That means less sleep, more nicotine, alcohol and narcotic consumption, and added stress, which combined together puts people&amp;amp;amp;#039;s mental and physical health in great risk. The problem is also amplified with our dependence on and excessive use of technological devices.<br><br>The problem is that people do NOT think they should take a break. And when they do, they feel guilty because they feel the need to push themselves further. They think their body is playing tricks on them or that they are slacking off because everybody else is working so much harder than them. So how can we truly know when our bodies need a break? iHelp is here to tell you when you really need a break, and how to productively make use of one. <br><br>The world needs an accurate predictor of fatigue people can depend on, so that they could know when they are slacking off, and when do their bodies really need a break. It will get all their hard work and the time spent on it to pay off, without paying the real price of not taking a break.

Credits

Hatem El Akad
Donghoon Lee
Paola Delgado Cornejo
More Gold Winners
Video
2019
MUSE Advertising Awards - Life Is Better // 2019 Honda Accord
Greater Twin Cities Honda Dealers

Entrant Company

Tier10

Category

Video - TV Ad

Country / Region

United States

Integrated Marketing
2019
MUSE Advertising Awards - 27th Annual Catalogue Awards
Real Media Collective

Entrant Company

Ovato

Category

Integrated Marketing - Event Marketing

Country / Region

Australia

Video
2019
MUSE Advertising Awards - Kiwi Overview
Skyhawk

Entrant Company

New Sky Productions

Category

Video - Products (NEW)

Country / Region

United States

Marketing & Promotional
2019
MUSE Advertising Awards - Merry However
Top Draw Inc

Entrant Company

Haste Post-haste

Category

Marketing & Promotional - Illustration

Country / Region

Canada

This site uses cookies to offer you a better browsing experience. Find out more on how we use cookies and how you can change your settings.
Cookie Policy