MUSE Silver

2020

Capmap: Design and Development of Taxi App

Entrant Company

Mentalstack

Category

Mobile App - Services

Client's Name

Capmap

Country / Region

Poland

The owners of a taxi service asked us to develop a new application for their business. The previous version did not meet their requirements in terms of design, code quality, and speed. Besides, the app could not gain enough users for business development.
A well-thought-out user flow allows users to order a car in a few steps providing quick access to all the necessary functions.
We believe in minimalism & try to use a small number of visual components to communicate with product users. We came up with a simple logo: a pin icon in the shape of the letter “A”.
The car illustrations are a special reason to be proud of since they were custom designed by our in-house designers. We hope you'll enjoy them as much as we do.
We’ve added the ability to select a car class and specify a payment method. Also, the user can leave a comment to personally inform the driver about the nuances of the trip or ask a question.
The application has a FAQ section for solving general problems and online chat for instant customer support.
The payment system supports two types of cards: credit and charge. To replenish the balance on the charge card, you can use a map with the nearest terminals addresses.
70+ screens turned into 4 apps: one for drivers and one for customers, each one for iOS and Android. The alpha version is already in testing. The first results show that now the app can handle high loads, and its interface became more user-friendly.

More Silver Winners
Integrated Marketing
2020
MUSE Advertising Awards - GM Digital Advertising

Entrant Company

C-4 Analytics

Category

Integrated Marketing - Social Media

Country / Region

United States

Video
2020
MUSE Advertising Awards - The Story of Coffee

Entrant Company

Motionlab

Category

Video - Food & Beverage

Country / Region

Australia

Website
2020
MUSE Advertising Awards - K2 Bath & Kitchen Web Design & Development

Entrant Company

Not Really Rocket Science

Category

Website - Construction

Country / Region

United States

Content Marketing
2020
MUSE Advertising Awards - Back of House Season 3

Entrant Company

Primal NY

Category

Content Marketing - Branded Content

Country / Region

United States