2020
Random42 - Hepatitis B MoA Animation
Entrant Company
Random42
Category
Video - Animation
Client's Name
GSK
Country / Region
United Kingdom
The objective was to create a 3-minute animation on the history of chronic Hepatitis B and explain the MoA of antisense oligonucleotide therapy. We start with a background on the progression of the disease and its prevalence, then moving into current treatments and the potential benefits of ASO therapy. This project was created with the idea of keeping the mood and feel of the video coherent whilst also telling a story of the wonders of science. This was done by carefully coming up with the best way to tell the clients narrative whilst also staying consistent with the clients branding.
Credits
Entrant Company
EAB
Category
Experiential & Immersive - Exhibition Experiences (NEW)
Country / Region
United States
Entrant Company
Priscilla Vezzit Ferreira
Category
Photography - Digital Enhance
Country / Region
France
Entrant Company
Thinx, Inc.
Category
Advertising - Advertising Campaign
Country / Region
United States
Entrant Company
Falcon's Creative Group
Category
Experiential & Immersive - Exhibition Experiences (NEW)
Country / Region
United States