2020
Fail Epically
Entrant Company
Miami Ad School San Francisco and Miami Ad School Miami
Category
Advertising - Advertising Item / Other
Client's Name
Country / Region
United States
The world only cares about winning, turning failure into a fear.
Some women have made it to the top. However, most are still unlikely to allow themselves to fail because they’re perceived to be weaker and are judged more harshly than men for their failures.
So at a time where the whole world tells women to win, North Face invites them to fail...epically.
Because failing at something epic is winning in itself.
Credits
Entrant Company
R2integrated
Category
Integrated Marketing - Integrated Marketing / Other
Country / Region
United States
Entrant Company
Nature, Northeastern University, IBM Research
Category
Website - Art & Design
Country / Region
United States
Entrant Company
Intuit QuickBooks
Category
Social Media - Social Video
Country / Region
United Kingdom
Entrant Company
Manulife
Category
Video - Animation
Country / Region
Canada