MUSE Silver

2020

Ask The Expert

Entrant Company

Intuit QuickBooks

Category

Social Media - Social Media / Other

Client's Name

Intuit QuickBooks

Country / Region

United Kingdom

Disruption caused by COVID-19 is unprecedented. To survive, business owners had to find new ways to operate, and they turned to educational videos for help. To date, there are 35M+ small business video search results on COVID-19, with viewers spending 45% more time watching self-help content. Powering prosperity means providing small businesses with timely resources, so that they have the best chance at success. The Customer Experience, Marketing, and Communications teams recognized our customers want guidance in the form of videos. Our solution was Ask the Expert, a live ask-me-anything series that connects customers to experts.

Credits

Social Media Lead, Intuit QuickBooks
Kwai Chi
Social Media Manager, Intuit QuickBooks
Ebba Brasch
Head of Communications, Intuit QuickBooks
Oliver Stewart
Head of Corporate Communications, Intuit QuickBooks
Tim Masih
Founder, Fresh Cut Video
Harry Pill
Social Media Community Manager, Intuit QuickBooks
Jack Snelson
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