MUSE Silver

2020

DBK Reactor Interactive

Entrant Company

imaginnova

Category

Video - Event

Client's Name

DBK Family Jewelers & Reactor Watches

Country / Region

United States

An interactive video created for DBK Family Jeweler's annual Reactor Show in Plainville, CT. Budget of $200. A project that empowers customers to choose what messaging they would like: to learn about the event, Reactor Watches, or DBK itself. Seasoned with a bit of humor and an "easter egg" for engagement longevity. The event was a record-breaking sales result for Reactor Watches and DBK alike. More sales that day than any event either had held in the past decade.

Credits

imaginnova Creative Director
Dan Ramm
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