2020
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Client's Name
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Inertia was commissioned to create a series of product films and key visuals showcasing a new range of high-tech football boots designed to improve player performance. From ball control to faster acceleration, our task was to take the key features and technical aspects of the shoes and bring them to life.
We combined advanced CGI techniques to create a highly detailed, photo-realistic 3D model of the boots. Dynamic motion design, featuring bold typographic layouts, combined with mesmerising 3D animation created a series of visually stunning product films that stand in a league of its own in the genre of football boot marketing. The Rush Pack animations were featured in PUMA's online stores, social channels, DOOH and in-stadium.
Credits
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Montefiore Health System
Category
Website - Microsite
Country / Region
United States
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Crunchyroll
Category
Video - Motion Graphics
Country / Region
United States
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Responsive Spaces
Category
Strategic Program - Interactive Brand Experience
Country / Region
Austria
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Hoonigan Industries
Category
Video - Automotive
Country / Region
United States