2020

Pokemon GO: Buddy Adventures

Entrant

Maverick Media

Advertising - Online AD (Single)

Client's Name

Pokemon

Country / Region

United Kingdom

Gallery

MUSE Creative Awards Winner – Pokemon GO: Buddy Adventures by Maverick Media (Image 1)

MUSE Creative Awards Winner – Pokemon GO: Buddy Adventures by Maverick Media (Image 2)

MUSE Creative Awards Winner – Pokemon GO: Buddy Adventures by Maverick Media (Image 3)

About The Entry

Vision: Make Pokemon part of your daily life to enrich the real world, from the minute you wake up to the minute you go to sleep.
Unlike original Pokemon Go, it's not just about catching Pokemon. It's about living your life with your own Pokemon buddy - taking care of them and exploring with them.
Feature Goal: Entice existing users and bring in users who haven't played in a while.
Pokemon wants to encourage users to play outside and discover the outdoors.