Kaminskiy Design and Remodeling is a high-end home design and remodeling firm located in San Diego, CA. They needed a mobile and user-friendly website that showcased their elegance and commitment to excellence. We wanted the site to reflect the work they produce in the home design and remodeling industry. In this case, we went with a minimalistic approach. We wanted each page to feel lightweight and open. We decided to make white the primary color to the site. Brighter colors were then used to guide users as they moved through the site. Everything about the site feels purposeful and flows. Our font choice and full bright images on the internal pages highlight the brilliance of Kaminskiy Design and Remodeling. We kept the galleries separate from the written content to keep the user experience tailored to each visitors’ personal preference. After the launch of the new site, we saw both organic search results and the conversion rate rise. Our site redesign showcased that less is more. With proper planning and design, we demonstrate that image heavy websites can be functional, yet beautiful.
Digital Marketing Campaign
Information Technology (IT)