2021
Entrant Company
Category
Client's Name
Country / Region
Kaminskiy Design and Remodeling is a high-end home design and remodeling firm located in San Diego, CA. They needed a mobile and user-friendly website that showcased their elegance and commitment to excellence. We wanted the site to reflect the work they produce in the home design and remodeling industry. In this case, we went with a minimalistic approach. We wanted each page to feel lightweight and open. We decided to make white the primary color to the site. Brighter colors were then used to guide users as they moved through the site.
Everything about the site feels purposeful and flows. Our font choice and full bright images on the internal pages highlight the brilliance of Kaminskiy Design and Remodeling. We kept the galleries separate from the written content to keep the user experience tailored to each visitors’ personal preference. After the launch of the new site, we saw both organic search results and the conversion rate rise. Our site redesign showcased that less is more. With proper planning and design, we demonstrate that image heavy websites can be functional, yet beautiful.
Credits
Entrant Company
Guangzhou Kemei Commodity Co., Ltd.
Category
Typography - Poster
Country / Region
China
Entrant Company
BET / ViacomCBS
Category
Video - Motion Graphics
Country / Region
United States
Entrant Company
Greystone
Category
Marketing & Promotional - Infographics
Country / Region
United States
Entrant Company
Global-5
Category
Strategic Program - Video Campaign
Country / Region
United States