2021
Entrant Company
Category
Client's Name
Country / Region
Community Housing Limited (CHL) is Australia's largest not-for-profit community housing provider with over 25-years’ experience delivering housing for vulnerable and low to moderate income people who are unable to secure long-term affordable housing in the market.
Established in 1993, CHL has since spread its operations to South Asia, South-East Asia and South America.
For this year’s annual report, CHL wanted a vibrant, colourful and professionally designed annual report that reflected their industry leading organisation, their innovative people and customers, as well as their vision, 'A world without housing poverty'. CHL also wanted this
finished in two formats – print and interactive and gave us the theme, ‘Home is where the heart is’.
To tie all of these elements together, the annual report used a forme cut in the shape of a house on the front cover and within it CHL’s vision statement. The rest of the cover was filled yellow to keep things simple and flow eyes directly to the home and vision statement. The yellow colour was used to evoke hope and optimism, and it appears throughout the entire report. In the inner cover is a photo montage of all of the projects, tenants and events that has happened at CHL.
The print and interactive were used to compliment the other. The interactive enhanced the print version even more so and was used to be more engaging with audiences. It shed light on other works such as CHL’s tenant and project videos, media interviews and articles that would not otherwise if I were only print.
Overall, the annual report has received very positive feedback from staff and other members of the public. The client was particularly happy with the final product.
Credits
Entrant Company
SUPRE
Category
Video - Documentary
Country / Region
Canada
Entrant Company
Miami Ad School New York
Category
Student Submission - Student Audio
Country / Region
United States
Entrant Company
NANJI E-COMMERCE CO.,LTD
Category
Typography - Poster
Country / Region
China
Entrant Company
CREATE.eu
Category
Event - Cultural Event
Country / Region
Belgium