2021
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For the 2019 edition of the Mapping Festival — annual event for digital art — in Geneva (Switzerland), the photographs of the exhibitors' installations were generated/coded themselves by a digital program.
In that respect, it is with a raster of "XV" (reference to the 15th anniversary of the Festival) that we discover these images. This raster constitute the "matrix" for all the communication of the Festival.
The (complementary) colors were also chosen to recall the fluorescent generally present on digital media only.
the poster was first digitally printed (the image). Followed by an overprinting of the text in silkscreen printing, first in white then in neon green.
Credits
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Software Company
Category
Video - Motion Graphics
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United States
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Miami Ad School New York
Category
Student Submission - Student AD
Country / Region
United States
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Phoenix Lifestyle Marketing Group
Category
Video - Corporate
Country / Region
United States
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Holition
Category
Strategic Program - Interactive Brand Experience
Country / Region
United Kingdom