MUSE Silver

2021

John James: Warfighter vs. Gaslighter

Entrant Company

IMGE

Category

Video - Political

Client's Name

John James

Country / Region

United States

The John James for Senate team had a radio ad by Kid Rock and wanted to turn it into creative we could deploy on digital. We were able to quickly adapt the radio creative into a digital-focused piece that we then leveraged on social media as well as email and SMS - raising tens of thousands of dollars in just a few hours.

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