MUSE Platinum

2021

31st Golden Melody Awards

Entrant

27 Design Co., Ltd.

Category

Video - Trailers

Client's Name

Bureau of Audiovisual and Music Industry Development,Taiwan Ministry of Culture

Country / Region

Taiwan

About The Entry

As the representation of the highest honor in Asia’s Mandopop industry, the Golden Melody Awards is also approaching its 31st edition this year—a new beginning to a new generation.
The trailer opens with a Golden Melody trophy melting down, signifying that with the coming and going of generations, the Golden Melody Awards is breaking with conventions, reformulating and reconstructing every possibility anew. Like water, it seeps into every land, providing newfound nourishment in the cycle of rebirth; it spreads like a ripple, exerting its intangible and ever-renewing influence.

Featured Media

Credits

Production & Design
27 Design Co., Ltd.
Director
Cheng-Hsuan Lin
Art Director
Qian-Han Chen
Producer
Yu-Hsiang Peng, Weiting Zhou
Designer
Qian-Han Chen, Bonnie Lu, Aastalim, Chung-Yi Wu, Hsiang-Lan Tsai, Ying-Fang Kao, Yi-Wei Wu, Sopedou Fu, Hsin Lin
Animator
Bonnie Lu, Gene Jiang, Bruce Chen, Benson Chang
Editor
Cheng-Hsuan Lin, Bruce Chen
VFX & Compositing
Bruce Chen, Peng-Hau Wang, Cheng-Hsuan Lin
Colorist
Yihsun Chiang, Cheng-Hsuan Lin
Music & Sound Production
WinSound Studio
Original Music
Hsiao-Chin Lin, Szu-Yu Lin
Sound Design
Hsiao-Chin Lin, Szu-Yu Lin
Score Mixer & Dubbing Mixer
Hsiao-Chin Lin
Strings
Just Busy Music Studio, Shuon Tsai, Nala Huang, Weapon Gan, Hang Liu
Recording Studio
112F Recording Studio, Zen Chien, Chris Chen
More Platinum Winners
Advertising
2021
2021 MUSE Creative Awards Winner - Giffvoice
Giffgaff

Entrant

Miami Ad School New York

Category

Advertising - Advertising / Other___

Country / Region

United States

Event
2021
2021 MUSE Creative Awards Winner - Mercedes-Benz Fashion Week Russia

Entrant

Artefact Group

Category

Event - Live Show

Country / Region

Russia

Branded Content
2021
2021 MUSE Creative Awards Winner - Burberry Beauty Virtual Studio

Entrant

Holition

Category

Branded Content - Fashion & Beauty (NEW)

Country / Region

United Kingdom

Integrated Marketing
2021
2021 MUSE Creative Awards Winner - Maskey
Maskey

Entrant

Maskey

Category

Integrated Marketing - Product Branding

Country / Region

United Kingdom