2021
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Perhaps the greatest cowboy ever to sit on the back of an angry 2000 pound bull, JB's approach has never been to play it safe, never take the easy way, and even if it cost him big time - from championships to injuries - by picking the toughest bull around. He did things his way and has never looked back. It's earned him two world-championships but more importantly, the respect of PBR fans worldwide and a constant evolving legacy as a true cowboy. There ain't no "looking off" for the easy way out as a bull, and for JB, and that's pure Monster.
Credits
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Wayfarer Entertainment
Category
Branded Content - Auto & Auto Services (NEW)
Country / Region
United States
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NEXT/NOW
Category
Experiential & Immersive - Launch Event
Country / Region
United States
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Shahrtash Studio
Category
Corporate Identity - Brand Identity
Country / Region
Turkey
Entrant Company
Sun Dew Solutions Private Limited
Category
Website - Design / Web Agency
Country / Region
India