MUSE Platinum

2021

Open We Stand

Entrant Company

GoDaddy

Category

Strategic Program - COVID-19-Related (NEW)

Client's Name

Country / Region

United States

The idea behind #OpenWeStand was to provide small business owners struggling to adjust to the challenges of COVID-19 with a single online destination for everything they might need — resources, advice, strategies and connection to other everyday entrepreneurs — to pivot and keep their business open, even if their physical doors were forced to close.

Credits

Director, Brand Business Planning & Operations
Rachael Powell
Executive Creative Director of Advertising
Fiona Parkin
CMO
Fara Howard
Director, Brand Marketing
Amy Jennette
Sr. Copywriter
Francisco Traynor
Sr. Art Director
Matthew Krivanek
Head of Production
Will Woollett
Executive Producer
Carolyn Casey
Business Affairs
Taby Olague
Business Affairs
Nataly Duran
Account
Kelly Saverine
VO
Donald Sutherland
Editorial + Post House
GoDaddy Brand & Studios
Editor
Courtney Hannibal
Recording Engineer
Agustin Mas
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