MUSE Gold

2021

Name Changer, Game Changer

Entrant Company

National Association of Realtors

Category

Corporate Identity - Brand Identity

Client's Name

Country / Region

United States

For new agents, an online presence is an effective way for them to instantaneously build a
business and stake their claim. For experienced agents and brokers, evolving their online presence to .realtor™ or .realestate increases marketability, enhances professionalism, and can boost business.

The name changer and game changer theme supports the premise that with a .realtor™ and .realestate web addresses our members can innovate their online brand to compete in a rapidly changing industry and best reach, serve, and win clients.

MUSE Creative Awards Winner - Name Changer, Game Changer 1

MUSE Creative Awards Winner - Name Changer, Game Changer 2

MUSE Creative Awards Winner - Name Changer, Game Changer 3

Credits

Creative Director

Lish Ephraim

Manager, Strategy and Promotions

Breanne Gingerich

Marketing Specialist

Bernelly Gamboa

Multimedia Designer

Catherine Turner

Project Manager

Sally Whitemore

Vice President, RIN and Strategic Initiatives

Colleen Doyle

Director, Operations & Product Management

Tim Kline

Director, Web Content Strategy

Brian Miller

Director, Digital Communications

Eric Tavcar

Vice President, Creative & Content Strategy

Susan Welter

Chief Marketing and Communications Officer

Victoria Gillespie

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