2021
The Four Pillars
Entrant Company
Blind Pig
Category
Video - Music
Client's Name
Backhausen
Country / Region
United Kingdom
Backhausen has been an iconic player in luxury fabric design and production over the past 170 years, encompassing an archive of 5,000 prints, iconic collaborations with architects and artists, as well as contemporary application of fabrics across interior design and lifestyle.
In this film, the four iconic pillars of the brand: Heritage, Craftsmanship, Individuality and Sustainability, are brought to life through 2D animation. Music composition by Blind Pig's in-house composer, Joe Worters, was key to bringing together the overall handcrafted feel of the piece.
Credits
Entrant Company
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Category
Social Media - Viral Marketing
Country / Region
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Entrant Company
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Category
Marketing & Promotional - Poster (Single)
Country / Region
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Entrant Company
重庆王双企业形象设计有限公司
Category
Corporate Identity - Brand Identity
Country / Region
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Entrant Company
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Category
Experiential & Immersive - Augmented Reality
Country / Region
United States