Backhausen has been an iconic player in luxury fabric design and production over the past 170 years, encompassing an archive of 5,000 prints, iconic collaborations with architects and artists, as well as contemporary application of fabrics across interior design and lifestyle. In this film, the four iconic pillars of the brand: Heritage, Craftsmanship, Individuality and Sustainability, are brought to life through 2D animation. Music composition by Blind Pig's in-house composer, Joe Worters, was key to bringing together the overall handcrafted feel of the piece.
Health & Fitness
Integrated Marketing Campaign