MUSE Platinum

2021

DPV Transportation Website Re-Brand

Entrant Company

Advantages

Category

Website - Transportation

Client's Name

DPV Transportation

Country / Region

United States

DPV Transportation is a worldwide VIP transportation company that focuses on providing a high-end experience for their clients with the most current technology available. Advantages worked with DPV to uncover their shared values and purpose to infuse into their brand, and a strategy for their website and marketing presence. For the website, Advantages designed a very technology-centric experience with GPS icons and a "light trail" woven throughout city landscapes to illustrate DPV's dedication to getting their clients anywhere and everywhere using the best technology available. Pairing their original website's green with a bright new turquoise added a fresh and modern feel to the brand. The copy was written in harmony with DPV's newly discovered values, bringing unity to both design and message. Overall, the website experience propels DPV ahead of their competition and creates a seamless booking experience.

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