2021
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Category
Client's Name
Country / Region
A podcast is a modern-day soapbox in the town square. It elevates the personal brand and gives focus to the entrepreneur brand. They provide start-ups with an opportunity to decry unfairness and injustice while giving corporate brands an outlet to demonstrate individualism.
Growing Cities Podcast Hosted by Viviana M. Addo was our response to a client activation briefing. The problem is how do we ignite interest in a boutique New York City real estate entrepreneur. Our response - connect with international locals and start a conversation. The podcast features key stakeholders from cities like Cali, Bogota, Honolulu, and New York discussing ideas on how to sustainably grow a city.
From public servants to scholastic professors, Growing Cities brings together minds and ideas and gives them a uniquely branded soapbox to reach thousands of English and Spanish-speaking listeners (the podcast is broadcast in both Spanish and English).
Credits
Entrant Company
INFliGht (飛行模式)
Category
Marketing & Promotional - Calendar
Country / Region
Taiwan
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XELEMENT Agency
Category
Integrated Marketing - Integrated Marketing Materials
Country / Region
Saudi Arabia
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Standard Black
Category
Strategic Program - Comm / Marketing Campaign
Country / Region
United States
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IEEE/IEEE-USA
Category
Publication - Annual Report
Country / Region
United States