2021
BayCare Men's Health
Entrant
DeVito/Verdi
Category
Strategic Program - Video Campaign
Client's Name
BayCare
Country / Region
United States
Gallery
About The Entry
According to a recent study, 60% of men don't go to the doctor regularly. They just don't. They aren't raised to go, are scared to, and can't be bothered to go. BayCare, the best health system in Tampa, wants to change this. How do you get men to go to the doctor? Create an emotional connection that makes them want to do it for someone else. Pulling on the emotional heart strings, we wanted to the loved ones in a man's life to deliver the message, "Men must go to the doctor, if not for you than for us!"
Credits
Entrant
PlusOne
Category
Video - Animation
Country / Region
Netherlands
Entrant
ANIMA RES GmbH
Category
Experiential & Immersive - Augmented Reality
Country / Region
Germany
Entrant
Mountain View Group, Ltd.
Category
Video - Technology / Science
Country / Region
United States
Entrant
DNM | Dreinullmotion
Category
Event - Conference / Convention
Country / Region
Germany