MUSE Gold

2021

Mr Energizer powers TikTok, Twitch & Pinterest

Entrant Company

Awaken

Category

Video - Consumer Product / Services

Client's Name

Energizer Australia

Country / Region

Australia

Awaken launched Energizer’s latest campaign bringing to life their core values of Power, Performance and Endurance.

We amplified Energizer's first-ever campaign across Tik Tok, Pinterest and Twitch which involved segmenting audiences based on their battery usage behaviours and sending them behaviour specific creative. Supported by high impact display activity running across desktop and mobile that allowed Energizer to own environments and content characterised by power, performance and endurance.

We smashed all KPI's for ad engagement on each platform but creating unique creative to connect with our audiences.

Credits

Founder | managing Director
Chris Parker
Media Director
Angie Gannon
Account Director
Amelia Morgan
Video Director
Mitch Loveday
Creative Director
Owen Kane
More Gold Winners
Corporate Identity
2021
2021 MUSE Creative Awards Winner - Name Changer, Game Changer

Entrant Company

National Association of Realtors

Category

Corporate Identity - Brand Identity

Country / Region

United States

Strategic Program
2021
2021 MUSE Creative Awards Winner - Just like that | Relaunching the Replacement Plan
CenterPoint Energy Home Service Plus

Entrant Company

Pragmatic

Category

Strategic Program - Comm / Marketing Campaign

Country / Region

United States

Corporate Identity
2021
2021 MUSE Creative Awards Winner - Taco Mac Corporate Identity

Entrant Company

3 Owl, Inc

Category

Corporate Identity - Corporate Identity / Other___

Country / Region

United States

Video
2021
2021 MUSE Creative Awards Winner - Fake News

Entrant Company

Inspired eLearning

Category

Video - Training

Country / Region

United States