2021
Mr Energizer powers TikTok, Twitch & Pinterest
Entrant Company
Awaken
Category
Video - Social Video
Client's Name
Energizer Australia
Country / Region
Australia
Awaken launched Energizer’s latest campaign bringing to life their core values of Power, Performance and Endurance.
We amplified Energizer's first-ever campaign across Tik Tok, Pinterest and Twitch which involved segmenting audiences based on their battery usage behaviours and sending them behaviour specific creative. Supported by high impact display activity running across desktop and mobile that allowed Energizer to own environments and content characterised by power, performance and endurance.
We smashed all KPI's for ad engagement on each platform but creating unique creative to connect with our audiences.
Credits
Entrant Company
XELEMENT Agency
Category
Strategic Program - Comm / Marketing Campaign
Country / Region
Saudi Arabia
Entrant Company
AARP
Category
Marketing & Promotional - Illustration
Country / Region
United States
Entrant Company
Holition
Category
Website - Best User Experience
Country / Region
United Kingdom
Entrant Company
EightySeven
Category
Corporate Identity - Brand Identity
Country / Region
United States