2021
Entrant Company
Category
Client's Name
Country / Region
The Canadian Centre for Child Protection wanted to raise awareness of the growing global child pornography epidemic. We discovered that sex offenders use the term “Lolli” to reference their victims. This, coupled with a lollipop’s inherent association with childhood innocence, made lollipops the perfect proxy to represent the issue. Since child pornography is an uncomfortable topic to talk about in mass media, we had to find a disruptive, non-traditional way to bring attention to this problem. Lolli: The Exhibit Nobody Wants To Talk About contained 10,824 lollipops – one for each new child pornography image uploaded every 12 hours.
Entrant Company
No Fixed Address
Category
Strategic Program - Comm / Marketing Campaign
Country / Region
Canada
Entrant Company
PeopleReady
Category
Website - Website / Other___
Country / Region
United States
Entrant Company
Pegasystems
Category
Event - B2B Event
Country / Region
United States
Entrant Company
Seven2
Category
Strategic Program - COVID-19-Related (NEW)
Country / Region
United States