2021
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An initiative by ACLU, we created the world’s first citizen BodyCam to help ensure evidence is always recorded in any dangerous or unexpected situation.
The Cams are attached to a pin/button and can directly be accessed and controlled on the app to record the evidence and live stream it as well.
The campaign is supported by a website where users can purchase the pins and learn more about the cause. It also has OOH ads in the form of prints and social media.
Credits
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dsf films
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Video - Video / Others___
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Canada
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FARE
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Social Media - Contest / Promotion (NEW)
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United States
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30 Day Singer
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Website - Hobby
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United States
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Employ Prince Georges
Category
Strategic Program - COVID-19-Related (NEW)
Country / Region
United States