2021
Entrant Company
Category
Client's Name
Country / Region
Actor, entertainer, and entrepreneur Mark Wahlberg lifts the veil on his ‘business side’ in the new docuseries coming to HBO Max, Wahl Street. The objective, to develop a trailer campaign designed to spark awareness and kick off the show’s debut. The series explores the many issues Mark encounters as he strives to build, manage and grow a dizzying array of businesses. And one thing is certain; it’s not all smooth sailing. HBO and Viewpoint’s goal was to capture the authenticity and humor of the series as well as the natural tension that surfaces when money and people’s business lives hang in the balance. As Mark himself explains, “You know why this show’s gonna be such a hit? … Because it’s a “f---ing s--- show.” Now who doesn’t want to watch that?”
Credits
Entrant Company
Pulse Creative
Category
Website - Financial Services
Country / Region
United States
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IPG
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States
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Xpan Interactive Ltd.
Category
Website - Training / Knowledge-Base
Country / Region
Canada
Entrant Company
QNET
Category
Video - Lifestyle
Country / Region
Singapore