2021
Entrant Company
Category
Client's Name
Country / Region
Keeping comfort, playfulness, and laughter top-of-mind, we rolled out a series of three (3) social videos in an effort to tie “love” into the Mitsubishi Electric Trane HVAC US brand, around Valentine’s Day.
We developed characters and storylines to bring a unique position to finding your perfect heating and cooling system. Is it another dating site commercial? Oh wait… it’s not. It's a story about the love affair between a homeowner and the outstanding service from a Mitsubishi Electric/Trane contractor. “Picky Nicky” is the customer who doesn’t settle for anything or anyone; and “Clark” is the accommodating electric contractor who swoops in to fulfill her heating/cooling needs. Throughout this cheeky little series, we follow their relationship from the time they first met through the homeowner’s satisfaction.
Credits
Entrant Company
Mountain View Group, Ltd.
Category
Corporate Identity - Brand Identity
Country / Region
United States
Entrant Company
Multipleoutlet Productions & Charity Bids
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Video - Event
Country / Region
United States
Entrant Company
ArtVersion
Category
Website - Manufacturing
Country / Region
United States
Entrant Company
Brandish Agency
Category
Advertising - Online AD (Campaign)
Country / Region
Canada