MUSE Gold

2021

Cookie Lessons for All

Entrant Company

Miami Ad School

Category

Student Submission - Student / Other___

Client's Name

Oreo

Country / Region

United States

It is estimated that 1 in 3 people who have a disability live in poverty. People with visual impairment fall under this category. A visually impaired person well-versed in Braille can lead a more independent life in the community. It is important to initiate Braille literacy at an early age. The Cookie Lessons for All campaign will initiate Braille learning to educate all children (those with visual impairments and those without), using the Oreo cookie as a learning tool.

Credits

Art Director
Maria Diaz
Art Director
Jamal Means
Art Director
Aditi Sobti
Copywriter
Cecilia Minahes
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