MUSE Silver

2021

PSA Cast Her Campaign

Entrant

Adspire Creative Group

Category

Video - Nonprofit

Client's Name

Keep A Breast

Country / Region

United States

The Keep A Breast Foundation is a global, non-profit organization focused on breast cancer prevention and education that puts on art exhibits of casted breast of survivors. This project delivered 50, 60sec, PSAs for social media telling the story of 50 casted women along with, 1 long-form video to announce the release of their new app and celebrate their 20th-year anniversary.

Credits

Producer/ Director
Craig Ballin
Exec. Producer
ShaneyJo Darden
UPM
Sarah Baer
2nd Cam & Asst. Editor
Allan McCall
PA
Princella Smith
Gaffer
Jeff Wilson
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