2022
Entrant Company
Category
Client's Name
Country / Region
Painting with the colours of light
The birth of a new form of creative expression.
The fascination of light and its spectral components led us to the "DNA of light". A platform for New Art with the potential to reinterpret art themes such as flora, fauna, still life, nudes, geometry, etc. in an expressionistic way. Using templates on art themes and the proportions of the DNA of light in terms of colour selection, colour mixing, intensity and direction, images were created that represent a new form of artistic expression. The spectral colors of light and the resulting reflections create images of unique brilliance and encompasses the entire spectrum of representation.
The creative process is very similar to painting.
Just as the painter chooses his colors, we choose the colors from the DNA of light.
Ideally, the printing of the images can be done on Plexiglas because of the brilliance of the colors. This opens the possibility of colored backlighting of the paintings with LED technology. This changes the colors of the image. For example, red is less intense, blue is more radiant, green is stronger, or vice versa. This gives the owner of the picture the possibility to choose the color combinations of his picture with a remote control. The fascination of the color change in the picture is a completely new form of artistic expression. The picture becomes a light and influences the light-color climate in the room. The room appears cooler or warmer as a result.
Credits
Entrant Company
Northwell Health
Category
Video - Food & Beverage
Country / Region
United States
Entrant Company
Gravity Global
Category
Integrated Marketing - Integrated Marketing / Other___
Country / Region
United Kingdom
Entrant Company
Tainan University of Technology
Category
Student Submission - Student Event (NEW)
Country / Region
Taiwan
Entrant Company
G/O Media
Category
Website - Entertainment
Country / Region
United States