MUSE Silver

2022

GLOS Brand Identity and Logo

Entrant Company

The Design Bureau

Category

Corporate Identity - Brand Identity

Client's Name

GLOS

Country / Region

Singapore

The story of GLOS is inextricably tied to the legacy of their founding company established 30 years ago. They started out as a purveyor of light with the heart of wanting to make good lighting accessible to all. Over the decades, their spirit has never wavered and they have since grown from strength to strength, providing a solution for all lighting complications. Today, GLOS has evolved into a maestro in architectural lighting with a forward-thinking and cutting-edge design approach.



As GLOS increases its footprint around the world, it is essential to create a new identity that reflects the dignity of GLOS's history and captures the innovative spirit that lives within the brand today and tomorrow. The logo draws its inspiration from the brand's mission “Lighting The Ordinary Into Extraordinary” – a simple logo at first glance, a closer look reveals that their mission and values are deeply embedded within the logo.

Credits

The Design Bureau
Eunice Foong
Website Developer
Eugene Sim
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