2022
Entrant Company
Category
Client's Name
Country / Region
For this UK-based startup, we were looking for an energetic and assertive concept that conveyed the winning spirit associated with an online competition that gives away dream cars. We landed on a type-driven design inspired by the “H” pattern reminiscent of high-performance manual transmissions. The badge-like aesthetic is introduced to allude to the type of insignia found on the fenders of muscle cars. The ‘R’ suggests the speed, performance, and confidence needed to win. It literally breaks the confines of the badge, while figuratively breaking the confines of convention.
Credits
Entrant Company
ZUPA ZITE - NCG AGENCY
Category
Outdoor Advertising - Outdoor Campaign
Country / Region
Denmark
Entrant Company
Kyani Inc.
Category
Social Media - Consumer Campaign
Country / Region
United States
Entrant Company
iDWELL
Category
Website - Property / Developer
Country / Region
Germany
Entrant Company
NIC
Category
Website - Government
Country / Region
United States