2022
Anterior (logo)
Entrant Company
tungsten branding
Category
Corporate Identity - Logos
Client's Name
Anterior
Country / Region
United States
We created a simple concept for Anterior that takes cues from the intricate detail often seen in the design of watch hands. The icon, though simple, possesses many secrets. It subtly alludes to direction, reflection, and luxury while maintaining a simple and modest visual presence. The reflective element also houses in its negative space what appears to be a gem, conveying a sense of quality and luxury. The sans-serif typeface was chosen for its angular qualities and its ability to deliver a feeling of precision.
Credits
Entrant Company
DeVito/Verdi
Category
Advertising - Magazine AD (Campaign)
Country / Region
United States
Entrant Company
by_comiti
Category
Marketing & Promotional - Cover (DVD/CD/Book)
Country / Region
United States
Entrant Company
CharityBids
Category
Video - Event
Country / Region
United States
Entrant Company
DR Corporation Limited
Category
Experiential & Immersive - Retail
Country / Region
China