MUSE Silver

2022

Ronco Calino

Entrant Company

Raineri Design

Category

Corporate Identity - Brand Identity

Client's Name

Ronco Calino Società Agricola srl

Country / Region

Italy

Franciacorta chooses Raineri Design for the rebranding of its noblest bubbles.

The goal was to create an original and independent brand, an innovative brand that was the truest expression of the identity of its territory, its production style, its female management.

A feminine brand is born, cultured and elegant, decisive and aware. Values that have taken shape from the creation of a golden and essential font with the initials RC that mark the brand identity on every communication tool.

Remove. Less is more.

The new Ronco Calino’s label is the denial of the useless, simplicity, the quintessence of image, of lettering and of exclusivity. The pentagram highlights the musical origins and harmony of a wine that it wants to represent on the market: a perfect execution.

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